商務英語敲門磚第7期:營銷戰略指導
約翰:Have you reached this month's sales target?
尼克:Yes, but only just. I had a few hard sells this last week that just got me there.
約翰:Why were they hard sales?
尼克:I think it was my approach that isn't totally convincing.
約翰:Well, I could give you some help if you need it. I`ve been doing this job for 5 years, and never have I once not reached my sales target.
尼克:Wow, you must have perfected your sales pitch. I'd really appreciate it if you could give me a few pointers.
約翰:When is your next sales meeting?
尼克:This afternoon. Why?
約翰:I will come along with you, but let you do all the talking and observe your sales pitch. Afterwards I can give you some advice on what you did right and what you did wrong.
尼克:That'd be terrific if you could do that.
你達到這個月的銷售目標了嗎?
是的.但是纔剛剛碰線.上週的一些艱難銷售才讓我勉強過關.
爲什麼會那麼難?
我認爲我的方法不能完全令人信服.
嗯.如果你需要的話.我可以給你一些幫助.我在這一行做了5 年.從來沒有達不到銷售目標.
哇.你的推銷術一定是爐火純青. 如果你能給我一些指點.我將感激不盡.
你的下一個銷售會議是什麼時候?
今天下午.怎麼啦?
我會和你一起來.但是全部由你來講.我來觀察你的推銷行話.然後我會給你一些建議.指出你做的哪些是對的.哪些是錯的.
你能那樣做真是太好了.
Wow, you must have perfected your sales pitch.
'perfect'也可作動詞,只是沒有做形容詞來得常見.意思是"使完善,使完美,使完備".
As a musician, she has spent years perfecting her techniques. 作爲音樂家,她花費多年心血在技巧上精益求精.
They have perfected the art of winemaking. 他們釀酒的技藝已達爐火純青的地步.
Sales pitch:推銷術,推銷行話
Pitch: talk or arguments used by a person trying to sell things or persuade people to do something 推銷的話;說教;宣傳論點
an aggressive sales pitch 強人所難的推銷行話
the candidate's campaign pitch 候選人的競選宣傳
Each company was given ten minutes to make its pitch. 每個公司有十分鐘時間進行推銷宣傳.
I'd really appreciate it if you could give me a few pointers.
Pointer就是"a piece of advice".
Here are some pointers on how to go about the writing task. 關於這項寫作任務,以下有幾點建議.
下面總結下表示感謝的句型.
Thanks a million. I really appreciate it.
萬分感謝,真的是幫了我大忙啦.
I really appreciate what you've done for me these days.
我真的很感激這些天來你對我的幫助.
It's very kind of you to help me.
你能幫助我真是太好了.
I really don't know what I would have done without your help.
真不知道沒有你的幫助我該怎麼辦.
How can I thank you enough.
我都不知道該如何感謝你纔好了.
You've been so helpful.
你可真是幫大忙了.
I'm very much obliged to you for your gracious hospitality.
感謝您的熱情款待.
