《葉問3》天價票房疑似造假 大量排映"幽靈場"

Ip Man 3, the third installment of the hit kung fu franchise based on the life of a martial arts master, has enjoyed massive success on its opening weekend in China. According to estimates from the Beijing-based box office monitor Ent Group, the fight flick grossed 443 million yuan in just three days.

《葉問3》，基於一位武術界大師生活寫照的武打動作系列電影的第三部，在中國的週末首映上獲得了巨大成功。根據總部位於北京的票房監測中心估算，這部動作片的票房收入在三天之內就達到了4.43億元。

This may seem like good news, except that the high earnings were marred by fraud allegations that Dayinmu Film Distribution, the distributor of Ip Man 3, is bulk-purchasing discount tickets through cinema chains across the country to enhance the film's perceived performance.

這似乎看起來是個好消息，但是這一高收益卻被《葉問3》的發行方--大銀幕投資有限公司的欺詐指控事件給破壞了。據悉，該公司在全國連鎖電影院用大量購買折扣電影票的方式來提升該影片的口碑。

Ticket sales for Ip Man 3 surpassed 300 million yuan on March 5, the second day since its opening. This is a mind-blowing figure in March, when box office performances tend to be weak. Internet users began to speculate on the authenticity of box office earnings, with renowned Sina Weibo user dianyingpiaofang, calling to "stop films from paying the price of these actions."

3月5號，也就是電影發行的第二天，《葉問3》的票房收益就超過了三億元。這在票房屬於淡季的3月份無疑是個令人激動的數字。不過當微博知名大V“電影票房”發出“停止這種電影營銷行爲”的微博時，網友們開始審視該票房的真實性。

Signs of this dubious phenomenon started to spread on China's social media, from the surge of ticket sales from a single cinema, sold-out ghost screenings at midnight，fully booked front two rows in theaters in advance, and abnormally high ticket prices alleged to falsify an enhanced performance at the box office.

從單家影院的票房銷售額激增、全部預售完的午夜“幽靈場”、提前訂滿電影院的前兩排，再到涉嫌僞造用於提升票房成績的“高價電影票”。這些令人半信半疑的票房現象開始在中國各大社交媒體上傳播開來。

“I apologize for any of the inconveniences this may have caused, and I state that this cinema has not signed any agreements with the distributor of Ip Man 3," said Jin Zhe, marketing manager at China Film Cinema Guranggu Tianhe branch.

中影天河市場經理金喆對此表示：“我對給大家造成的困擾感到非常抱歉，並且我申明，我們影院沒有和《葉問3》發行方簽訂任何協約。”

Several e-ticketing institutions, including Maoyan and Baidu Nuomi, have all received notices from SARFT to investigate the abnormal fluctuations in the ticket sales of Ip Man 3. SARFT has also asked e-ticketing institutions to provide their contracts with the distributor of Ip Man 3 for further scrutiny.

包括貓眼和百度糯米的幾大電子售票方已經收到廣電總局的公告，要求其審查《葉問3》不正常的票房波動。爲了進行更徹底的審查，廣電總局還要求電子售票方提供他們與《葉問3》發行人簽署的合同。

Producers of Ip Man 3 have yet to respond to the allegations.

而《葉問3》發行方尚未對該指控做出迴應。