商務英語商務英語口語對話

商務英語口語對話:集資活動

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M: How did your company's fundraisr go?

F: The fundraisr evnets went really well. We were able to partner with a few of our competitors, all in fun of course, to sponsor a marathon for the American Cancer Society. All of the people who participated it had a great time, and we were able to raise a lot of money to contribute to cancer research.

M: So how does it work? How were you able to make money with the marathon?

F: Each of the runners that participated the marathon race paid a ten dollar entrance fee. Also, they went door to door to get sponsors who pledged a dollar per mile that participants ran. All in all we were able to raise several thousand dolars.

M: Sounds like a great deal for the American Cancer Society.

F: In all honesty, it's also a great deal for our company. The exposure that we gained from sponsoring an invent like this was great for our image in the community. We acccomplished as much as last year's advertising campaign, plus we were able to do a little fundraising for a good cause.

商務英語口語對話:集資活動
來源:恆星英語-口語頻道
你們公司的集資活動進展如何?
集資活動進行的非常順利.我們能夠非常高興地與我們的幾家競爭對手合作,贊助美國癌症協會舉辦的馬拉松大賽.所有參加活動的人都玩得非常開心,而且我們也爲癌症研究籌集到了很多錢.
你們是如何操作的?怎麼能通過馬拉松比賽賺到錢?
每個參加馬拉松比賽的運動員都要交10美元入場費,此外,他們還挨家挨戶地找贊助人,要他們許諾參賽者每跑一英里就給一美元.總而言之,我們就這樣籌集到了幾千美元.
對癌症協會來說數目不小.
坦白地說,對我們公司來說這筆錢也不少.通過贊助這樣的活動我們所得到的出鏡率對我們在社區的形象非常重要,我們得到的廣告收益跟去年一樣多.此外,我們還未慈善事業籌集了一些錢.

來源:恆星英語-口語頻道
Sponsor: of a company, etc. 公司等 to pay the costs of a particular event, programme, etc. as a way of advertising 贊助(活動、節目等)
sports events sponsored by the tobacco industry 由菸草業贊助的體育賽事

exposure: the fact of being discussed or mentioned on television, in newspapers, etc. (在電視、報紙等上的)亮相,被報道
Her new movie has had a lot of exposure in the media. 她的新片媒體有很多報道.

Image: the impression that a person, an organization or a product, etc. gives to the public 形象;印象;聲譽
His public image is very different from the real person. 他在公衆心目中的形象與他真實的本人截然不同.
The advertisements are intended to improve the company's image. 這些廣告旨在提高公司的形象.
Image is very important in the music world. 在音樂界,個人形象很重要.
stereotyped images of women in children's books 兒童圖書中千篇一律的女性形象

來源:恆星英語-口語頻道

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