數據顯示 中國實體書店圖書銷量有所下降

The sales of books in China's physical bookstores declined by nearly 3 percent in the first half of this year over the same period last year, while online book sales saw an increase of more than 20 percent, data released at the Shanghai Book Fair last Thursday showed.

上海書展上週四公佈的數據顯示，今年上半年，在中國實體書店，書籍的銷量同比下降了近3%，而在線圖書銷售則同比增長超過了20%。

According to data from OpenBook, a Beijing-based publishing market monitor and information service provider, sales of books in China between January and June this year increased by 11.37 percent over the same period last year, though the pace of growth slowed down.

北京出版市場監測和信息服務提供商開卷信息技術有限公司的數據顯示，在今年1至6月，儘管增速有所放緩，但全國的圖書銷量同比增長了11.37%。

The sale price of children's books made up a large part of overall sales at 26.25 percent, followed by social science books at 24.57 percent.

兒童讀物的銷售佔總銷售額的很大一部分，爲26.25%，其次是社會科學書籍，爲24.57%。

Jiang Xiliang, president of OpenBook, pointed out that physical bookstores should lay more emphasis on the services rather than just selling books.

開卷信息技術有限公司的總裁蔣晞亮指出，實體書店應該更加註重服務，而不僅僅是賣書。

According to Xu Jiong, director of the city's press and publications administration, last year there were more than 20 new physical bookstores opened in Shanghai, and a similar number will open this year.

上海市新聞出版局局長徐炯表示，去年有超過20家書店在上海開張，與今年開張的書店一樣多。

Shanghai-based Dayin Bookmall said at the conference that they will have a total of 11 new stores opening this year.

總部位於上海的大隱書局在會議上表示，他們今年總共會有11家新店開業。

Besides the variety of books, they also provide activities relating to Chinese culture, including bamboo weaving, paper cutting, ceramics, tea practice, flower arrangement and ancient Chinese plucked instrument playing.

除了各種各樣的書籍之外，他們也提供了各種有關中國文化的活動，包括竹編、剪紙、陶藝、茶道、插花和中國古代撥絃樂器演奏等。